Harkins Associates is a business development (BD) and strategic growth company working exclusively within the healthcare industry. Our firm provides market and growth opportunity assessment and planning, direct to employer sales development and training, physician relations and liaison performance improvement services.physician-hospital alignment services, ACO network / ICN development.

CEO Kathleen Harkins and firm consultants have extensive experience in business development, sales program development, strategic planning, market analysis, provider relations, network development and training. With deep knowledge and hands-on experience in issues of healthcare reform, policy changes and new payment initiatives, HA works with provider organizations, ACOs and medical services companies in identifying business opportunities arising from market changes, new policies and consumer / employer expectation.  HA conducts specialty / new business planning, identifies customer segments and priorities, conducts financial and utilization projections and business development services. Project work includes sales programs for direct-to-employer health programs; provider network development, expansion and ongoing management. 

Harkins Associates provides customized performance improvement plan design and develops learning modules for health system staff responsible for physician relations and ACO network development. Our training staff members are firmly grounded in methods of instructional design and adult learning, and as a result, we know how to assure new learning sticks. We are experienced in post-training re-enforcement, evaluation, and in determining the impact of learning events on business improvements.

Ultimately, our goal in providing clients with market development services, strategic planning and staff performance improvement is to assist clients’ in meeting business objectives.

“Kathleen Harkins provided sales education, training and development for a sales staff in a range of experience and responsibilities (new salespeople, mid- and senior level sales staff, sales VPs). She was thorough, versatile, organized, and managed timelines well.

What really impressed me is that she took the time to understand our business, our clients, our services and how to bring structure to our sales process.”
-Vice President,
Marketing National Imaging Company